Be uber-stylish this summer with the new Baker eyewear range exclusive to Execuspecs

Summer has arrived and the festive season is just around the corner. What’s not to celebrate? Execuspecs will be launching the latest collection of their exclusive Baker (link to: range on 1 December 2021 for exactly that reason – to celebrate summer and long, lazy days on the beach with family and friends.

To help you stay on point with the latest trends – and to give you a taste of what’s in store – we’ve rounded up six of the biggest swoon-worthy styles for this season. Read on for more…

  • Mood-boosting colours are coming in hot this summer with tinted lenses everywhere and crystal frames in dreamy pinks, honey and silver in every shape imaginable. These sunnies feel like a holiday. (Baker 1561 image illustrates this trend)
  • It’s official: Olive is a must-have colour this season – and it doesn’t stop at the frames. Go full military with shades in a variety of browns and greens to match the frames to protect your eyes against the sun. (Beckett 1542 and Montgomery 1551 illustrates)
  • Rich, unexpected colour and bold, fun patterns are must have’s right now – think smoky red, grey and moody blue, rich tortoiseshell and two-tone brown for a confident, luxurious feel. (Mordecha and Baker 1587 illustrates)
  • XXL: An ode to the 60’s and 70’s, thick acetate frames in bold, chunky shapes are continuing to make a statement this season. (Baker 1515 illustrates)
  • The forever-classic cat eye shape gets a modern update with a more angular shape for a more dynamic look. (Baker 1556 and 1558 illustrates)
  • The nostalgic feeling of retro frames is not going anywhere this season: Update your round frames with novelty design elements like acetates mixed with metal frames or tinted lenses in surprising colours. (Baker 1573 illustrates)

Lauren Baker, marketing head for Execuspecs says that the Baker brand is about creating quality eyewear that is unique and carefully designed – just like their wearers. ‘At Baker, we celebrate the individual and believe everyone is bespoke and unique. Our Baker fans have the confidence to be themselves, so they love our carefully curated, limited release ranges – and this season’s trend-setting new looks are set to be no different.’

The perfect pair of sunglasses does exist and they’re at Execuspecs.

Visit to find your nearest store or simply buy them online.