How your behaviour affects your bottom line

Personality tests can help you to learn more about your strengths and weaknesses, and how you cope in certain situations. Your personality type also affects how you view and handle money, says Shafeeka Anthony, Marketing Manager of personal finance website

Your fears, insecurities, coping mechanisms and fantasies all play out when it comes to your personal finances. Some people are frugal savers, others adore shopping, and some live for the moment without any cares about tomorrow.

Self-knowledge helps you to build on your natural abilities to better manage your money

The most popular personality tests include the Myers-Briggs Type Indicator, which has 16 personality types, and the Enneagram, which discusses nine main types. Understanding yourself better can help you to focus on what’s important to you, and to manage your behaviour to reach your personal goals. See if you recognise your behaviour in this informal JustMoney quiz:


You’re comfortable indulging yourself and your loved ones, revel in the latest gadgets and fashionable clothing, travelled frequently pre-Covid, and enjoy updating your home comforts.

You’re probably loved for your big personality, style and generosity. However, it’s important to address longer term planning. Are your big-ticket items properly insured, do you have life cover in case you can’t bring in the big bucks, and have you considered planning for retirement?


You worry about money and hate to spend it. Even when you’ve got considerable savings stashed away, you fret that you’ll never have enough, or could lose it all. Possibly, you grew up in disadvantaged circumstances where money was tight.

While you may have saved sufficient money to carry you through an emergency, your natural caution and risk-averse behaviour may be limiting the growth potential of your money. You could benefit from the objective advice of a trusted financial advisor, who’ll help you to assess your needs and choose appropriate investments to beat inflation.

  • Read a JustMoney article on who needs a financial advisor, and how fees are structured, here.


You struggle to pay bills, can’t keep up with your creditors, and may have a debt collector chasing you. There are no upsides to being in such a situation. You probably need to negotiate payment terms with your creditors, or to take more drastic measures. Fortunately, help is available. Apply for debt counselling or debt consolidation through financial institutions or debt counselling companies.


Online casinos, sports betting, racing – you get a thrill from taking a risk in pursuit of quick, big wins. While some keep their gambling in check, others may be avoiding anxiety, boredom and depression. Gambling can become an addiction, resulting in huge debts and alienation from your loved ones.


You love searching for bargains and hunting for a deal. You sign up for loyalty programmes and take advantage of sales and specials. While this may be good for your household budget, on the other end of the scale, you may be an anxious and guilty shopaholic who buys compulsively and hides credit card bills.


A good investor has clear goals, patience, discipline, and knowledge. A foolhardy beginner is likely to be hooked into a get-rich-quick scheme, such as an advert promising to turn them into a successful trader over a weekend. Avoid such schemes, rather save that money and invest it prudently with a trusted financial brand.

  • Check out whether it’s risky to pick out your own shares, or whether you could stand to gain more.

“While you may not be able to change your money personality overnight, self-knowledge enables you to build on your strengths and tackle your blind spots,” says Anthony. “You’ll be better geared to achieve your life- and financial goals.”

“Whatever your personality type, when it comes to handling money, the sooner you start planning for your financial wellbeing, the better your chances of building the lifestyle that you hope to attain.”

JustMoney is a personal finance website that provides busy and digitally-savvy South Africans with easy access to financial products, services and information. It does this by partnering with trusted financial brands and creating informative, trustworthy advice.