Absolute Mama is South Africa’s “only” Premium Lifestyle Magazine for the discerning Parent. Published quarterly, supporting Moms and Dads in the important issues surrounding parenthood. Packed with the latest Fashion & Beauty, Home Décor and Motoring, we also keep you up to date with upcoming Events and top destinations for some holiday inspiration.We aim to empower parents with a natural approach to family life by keeping them at the forefront of the latest advances in Health & Wellness, Information and Parenting advice.