This season Woolworths introduces its newest baby range featuring carefully crafted and delightful garments to keep your little one wrapped in layers of comfort throughout the cold months ahead. In addition, our luxe skin and bath-time essentials are packed with plant- based ingredients and calming essential oils to nourish, smooth and moisturise.
Create an autumn capsule collection
The key to creating a capsule collection is finding versatile, high-quality pieces that can effortlessly transition between occasions. Opting for breathable pieces, that layer with ease, is your solution, and Woolies Babes offers an array of pieces in neutral colours that are versatile and compatible with various tones and textures, allowing your little one to look and feel their best.
Woolworths selects premium sustainably-sourced materials and each garment is designed to ensure not only the ultimate in comfort, but we’ve made sure that safety is a top priority when worn. Woolies Babes’ garments go through multiple tests to ensure it is the best for our smallest and most precious customer.
“Our commitment to BCI (Better Cotton Initiative) responsibly sourced cotton underscores our dedication to providing the gentlest fabrics and finishing for the most delicate skin,” says Lea Morar, Head Buyer for Woolies Babes. “Our products are free from any hazardous chemicals, and we are 100% transparent about the manufacturers we partner with. From the nickel-free poppers we use to avoid skin irritation, to the metal detectors that check every single garment, we obsess over your baby’s safety so that you don’t have to. Our goal is to ensure every parent’s peace of mind, and every baby’s comfort.”
Dungarees are a classic staple for any baby’s wardrobe. The Corduroy Dungaree & T-shirt Set is the perfect base to start building your collection. Add the Striped Beanie and Ribbed Cotton Socks for a touch of fun and personality. To wrap up the day and to make bath time a breeze, the Clouds Hooded Fleece Gown is the perfect choice, along with the ultra-comfy Little Friends Sleep Suits.
Curate an essential care routine
Woolworths has launched a baby beauty range tailored to the unique needs of your baby’s skin. Our range includes the finest vegan and dermatologist-tested and approved ingredients, including shea butter, rooibos, and chamomile extracts. The new range is not only effective for the gentle soothing of a baby’s delicate skin, but also extends to a beauty range for new moms, offering products such as Belly Balm, Massage Oil, and Legs and Feet Cooling Gel. Begin your routine with essentials such as the Gentle Cream Wash, Moisturiser and Barrier Cream. From there, create much-deserved restful havens of peace and pleasure with products like the Gentle Nursery Mist.
Your complete baby autumn essentials await you at Woolworths, in-store nationwide, as well
as online and on the Woolworths app.
